90-Day GTM Toolkit
Most founders spend 6 months guessing which marketing channels work.
Get the toolkit that tells you in 90 days. Stop burning runway on tactics designed for companies with 50x your budget.
No fluff. No 47-page ebook. Just the frameworks that work.
You're wasting time on the wrong things:
- •Spreading budget across 5+ channels hoping something sticks
- •Running "experiments" without kill criteria
- •Hiring marketers before you know what works
- •Tracking vanity metrics while pipeline stays flat
You don't have time for this. Your runway doesn't either.
What You Get
The 90-Day GTM Toolkit includes:
- ✓ICP Definition Worksheet (the 4-layer framework that makes targeting actually work)
- ✓Kill List Scoring Matrix (decide what to cut before you burn more runway)
- ✓Experiment Card Template (structure every test so you get real signal)
- ✓Weekly Experiment Log (track what's working without drowning in dashboards)
- ✓Channel Decision Matrix (know when to scale, pivot, milk, or kill)
- ✓SOP Template (turn working channels into repeatable systems)
- ✓Hire-Ready Checklist (don't hire until you can check all 6 boxes)
- ✓5-Metric Dashboard (the only numbers that matter for survival and growth)
Why This Works
This isn't a theory deck from someone who's never run a startup.
It's built from 15+ GTM builds at Seed to Series A companies. Real frameworks tested with real runway on the line.
The approach:
- •One system instead of random tactics
- •Kill criteria before you spend money
- •90 days to signal, not 18 months of guessing
Who This Is For
You've raised pre-seed or seed (€500K - €3M).
You can build. The problem is getting customers or telling your story to investors.
You don't have a marketing team yet. Maybe you have one person doing it alongside three other jobs.
You don't need another to-do list. You need a system.
This Is Free. Here's Why.
I'm Judie. I help seed-stage founders get customers and funding.
Most founders waste months on marketing advice written for Series B companies. Wrong tactics, wrong benchmarks, wrong expectations.
This toolkit gives you the structure. You fill in your specifics. Then you go find what works.
If you want help with your GTM strategy later, we can talk. But first, get the toolkit.
FAQ
Stop guessing. Start validating.
You'll get it in 2 minutes. Then you can stop throwing spaghetti at the wall.
P.S. This is the same system I use with clients paying €3-5k/month. It works because it forces focus, not busywork. Get it. Use it. Find your channels.